The purpose of a cover letter is to introduce yourself when you can't do it in person and emphasize points on your résumé that are specific to the job you are applying for. You can have your cover letter reviewed at the career networking center.
The following gives a general outline for what may be included in a cover letter:
Start with a hook. Specify the name of the position that you are seeking. Mention how you heard of the opening - use mutually known names. Then add a claim of why you would be a good fit for the position.
Explain why you are interested in the job. Specify how your education and work experience would benefit them. If it is an internship, briefly describe how the job would benefit you.
Reiterate why you want the job.
Facilitate the opportunity for an interview.
COVER LETTER TIPS THAT GET RESULTS
WRITE YOUR LETTER TO THE SPECIFIC PERSON THAT YOU THINK WILL HIRE YOU
Know their name and title. You can find the name of the person by calling the company directly or visiting their website.
DO YOUR RESEARCH
The more "generic" your cover letter, the less successful it is likely to be. Company web sites, annual reports, and newspapers can give you the necessary information.
BE SPECIFIC ABOUT THE JOB YOU ARE SEEKING
State clearly the job you are applying for and how you found it. This is a good time to mention any referring contacts.
QUANTIFY YOUR ACCOMPLISHMENTS
List four or five specific accomplishments. Numbers are effective and help you stand out as a prospective candidate. Rather than bulleting "Worked with sales team to increase sales effectiveness", say "Responsible for increasing team sales by 47% in two years.”
In addition to cover letters, it is sometimes necessary to write a follow-up (or thank you) letter. This usually follows an interview and is a good way to show additional interest in the job or internship. It also sets you apart from the crowd by reminding them of your interview once all the others are done. Here are some tips for writing follow-up letters:
Thank the interviewer.
Refer to something in the interview that will remind them who you are.
Mention any points that you were not able to bring up during the interview.
Reiterate your eagerness to hear from them concerning their hiring decision.
Letters should be sent immediately after the interview to ensure that it arrives before a decision has been made.
Follow up with a thank you note even if you receive a rejection.