Merchandising Template

Specific guidelines have been chosen for departmental merchandising materials. When applied consistently across materials, these guidelines will help unify the appearance of BYU-Idaho and help the audience recognize, and become familiar with, the BYU-Idaho brand.


RECOMMENDATIONS

The BYUI logo and department signature guidelines in the Logo Style Guide are also applicable to merchandise. To ensure high visibility of BYUI brand elements, there are certain specifications for each kind of merchandise. Review these specifications below before downloading your logo. 

BYU-Idaho Log In is required in order to view and download from the Download Library.

Examples:


Pens

Due to their size, only use the single line department signature and/or the official logo on pens. View Pen Template.

Note: The BYU-Idaho logo must be at least ⅜" wide.

Option 1: Use the logo horizontally with a single line of text that represents the department or program organization name.

Option 2: Use the BYU-Idaho logo vertically or horizontally, omitting the department, program, or organization name.


Bags

The BYUI logo must be centered on bags. Do not let the logo exceed approximately 7" x 3.94". View Bag Template. 


Water Bottles

The BYUI logo should fit comfortably on merchandise. For items like water bottles, the logo should not be larger than ⅜ the circumference of the water bottle. View Watter Bottle Template


Colors

When creating merchandise for your university group, it is best to pick one of the official brand or accent colors. Have your vendor try to match the colors listed according to the codes in the Color Guide. Acceptable color combinations are shown below, including the tints and shades of each accent color.

Note: This is one of the few exceptions where color combinations that include the logo and accent colors are allowed.


Mock-Ups

You can download Photoshop mockups here to get an idea of what your design will look like when finished and to help your vendor understand what you need from them.

Instructions on how to use the mock-up:

  • You can change the color by going to the layers section and switching the view of a specific color "off" and "on".
  • After finding the correct logo for your group, place it in the document in order to help your distributor understand your design.
  • Place the artwork for your merchandise in the layer labeled "Place Your Artwork Here".
  • View your mock-up design to see how your merchandise might look. Adjust different colors using the approved color combinations.