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Multimedia Creation Introduction
Our goal is to make you the kind of multi-skilled creative that adds value to any organization; someone who can write, design, and produce visuals across platforms with real range and confidence. As a Multimedia Creation student, you'll develop strengths in the following key areas:
- Read audiences and craft messages they care about, backed by strategy and data that sharpens every creative decision
- Write stories and copy that stop viewers mid-scroll, winning attention for brands, in journalism, and digital media
- Design and produce multimedia content that looks as good as it performs, built for the platforms where attention actually lives
- Run creative projects from first idea to final delivery, leading teams and working with real clients
- Launch into professional roles as content strategists, digital content managers, social media specialists, junior art directors, visual communications designers, and multimedia journalists
Highlighted Courses
Develop core competencies and build professional practice in multimedia creation through courses that focus on video production, visual communication, digital storytelling and journalism, commercial creative process, strategy and application.
Video Production Fundamentals
COMM 265
Multimedia Visual Communication
COMM 353
Digital Storytelling and Journalism
COMM 360
Commercial Creative Process
COMM 375
Creative Strategy and Application
COMM 423
Salary Outlook for BYUI Graduates
Explore earnings data for BYU-Idaho students who graduated in communication-related fields.
1 year
$35,303
Average Salary
5 years
$57,438
Average Salary
10 years
$79,100
Average Salary
Career Possibilities for Multimedia Creation
Graduates with a degree in Communication, with an emphasis in Digital and Social Media, have a wide array of rewarding careers before them. Check out some of the top careers students get with this degree or explore more career options in I-Plan.
Career Options
Job description
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National Average Salary
Salary data is based on national averages from Lightcast data
Average starting salary
Salary By Experience
Employment Outlook
Employment outlook data from Bureau of Labor Statistics
Growth rate for the next 10 years
Employment Projection
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Top companies hiring
Data Source: Industry and occupation employment and wage estimates are modeled using data from Lightcast, the U.S. Bureau of Labor Statistics, and other public sources. Figures are estimates and actual outcomes may vary by employer, experience, and location.
Comparison List
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Dive Deeper Into Multimedia Creation
Explore helpful articles about this major, including career paths, skills, and opportunities. Get the insight you need to make an informed decision about your future at BYU-Idaho.
Explore Major Discovery
Explore Major Discovery
If you’re studying for or preparing for a future career in the realm of digital, social, or visual media and communication, you’re entering a field where creativity, strategy, and real experience really matters. Your degree is a highly valuable asset, but most employers look for more. They want to know that you haven’t just learned, they want proof that you can apply what you’ve learned.
6 Min Read
Careers in Digital/Social Media & Visual Communication
Digital, social, and visual media are all ways that messages are communicated and shared with others. Digital media is becoming more and more prevalent in today’s world, and so is the job market surrounding it (Coursera). Individuals and organizations recognize the importance of having social media presence, as well as the importance of the correct forms of visual communication that fit their brand and share the messages they want to share.
4 Min Read
How social media work can stay healthy in a 24/7 social world.
4 Min Read
AI in Academics
At BYU-Idaho, we are strategically integrating Artificial Intelligence to enhance academic excellence and prepare our students for an evolving world.
Advance Knowledge, Enhancing Learning, and Developing Workforce Readiness
AI in Academics means learning to advance knowledge, enhancing learning, and developing workforce readiness through tools that support (not replace) your effort and integrity.
Degree Emphases
As part of earning a Bachelor of Science in Communications students will choose two different emphases from the following list, empowering them to become successful in different aspects of communication.
Learn to think strategically, create boldly, and turn big ideas into campaigns that move people to action, in one of the most in-demand fields of communication.
Write it. Design it. Produce it. Learn to create across every medium that matters and become the creative professional every team wants in the room.
Learn to craft stories that people care about, by building bold, strategic campaigns that shape perception, solve communication problems, and reach audiences wherever they are.
Learn to lead out in video production and create messages that matter in the fastest-growing, most dominant medium of today.
Next Steps With BYU-Idaho
Explore how to begin your academic journey at BYU-Idaho by starting your application today.
Learn how to update your academic path with simple instructions for requesting a major change.
Learn More About the Multimedia Creation Program
Request more information about the Multimedia Creation program and discover how BYU-Idaho can help you reach your goals.
Request More Information
Request more information about the Multimedia Creation program and discover how BYU-Idaho can help you reach your goals.
Request More Information