Marketing (A.A.S.)

In the Marketing associate program at BYU-Idaho, students take one of two certificate programs: Digital Marketing and Professional Selling. Each has required courses, and each is important in the Marketing field. Choosing a certificate depends on what you want to do in Marketing.

What are marketable skills? Marketable skills are abilities that employers look for in the people they hire. Often, there is a “Skills” section of a resume; a Marketing degree is great for developing skills to share with future employers.

Do you want to enter the workforce quickly and strengthen your base knowledge of marketing? Or, do you want to learn the details of marketing and gain real-world experience to apply to future careers?

Students choose to earn an associate degree for many reasons. An associate degree can be a cheaper option compared to a four-year degree, and it can save time, getting you into the workforce right away.