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Research

MarComm: Inspiring quality, consistency, and collaboration MarComm: Inspiring quality, consistency, and collaboration

The university's Marketing Research Team provides BYU-Idaho departments with online analytics, surveys, and other research data to meet their communication needs.

Online Analytics & Tools

Website Analytics

Byui.edu is one the university's most utilized tools. Make your byui.edu website and other online efforts more effective.

Tracking URLs

Request custom urls for campaign tracking or shorter go.byui.edu urls for print pieces. 

Search

Search engines, like Google, help us find info online. Excel in search, mobile use, ADA, and more. 

Online Reports

View updates and interactive reports for campus online communication tools.

Research

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Surveys

Get help collecting and analyzing marketing data through surveys and focus groups.
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Reports

View past survey results and dashboards for key communication channels.
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Campus Partners

Need other types of research? View a list of other research teams and resources on campus.

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