Men working together

This certificate program is designed to help students improve their knowledge and skills in social media marketing to prepare them for an entry-level job or internship in the digital marketing field. Students will learn about the strategy, analytics, content, and advertising of social media channels and how to apply them in professional settings. The courses in this certificate were developed with the subject matter expertise and oversight of the LDS Business College.

CAREER OPPORTUNITIES

STUDENTS WITH THIS CERTIFICATE CAN BE SUITED FOR CAREERS IN THE FOLLOWING AREAS:

  • Small Businesses
  • Corporations

To understand more about this program contact our online advising team at onlineadvising@byui.edu

Course Code Course Name Credits
COMPLETE THE FOLLOWING:
SMMBC 105 Introduction to Social Media Marketing 3
SMMBC 120 Social Media Marketing  Strategy 3
SMMBC 130 Social Media Marketing Content 3
SMMBC 150 Social Media Marketing Analytics 3
SMMBC 160 Social Media Marketing Advocacy and Advertising 3