Research

The university's Marketing Research Team provides BYU-Idaho departments with online analytics, surveys, and other research data to meet their communication needs.

Online Analytics and Tools

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Website Analytics

Byui.edu is one the university's most utilized tools. Make your byui.edu website and other online efforts more effective.

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Tracking URLs

Request custom urls for campaign tracking or shorter go.byui.edu urls for print pieces. Download Worksheet

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Search

Search engines, like Google, help us find info online. Excel in search, mobile use, ADA, and more. View example report

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Online Reports

View updates and interactive reports for campus online communication tools.

Research

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Surveys

Get help collecting and analyzing marketing data through surveys and focus groups.

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Reports

View past survey results and dashboards for key communication channels.

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Campus Partners

Need other types of research? View a list of other research teams and resources on campus.