How Do I Produce Communication Materials?

Marketing Options


All marketing materials on campus need to be approved by the University Relations Department before they are placed or distributed You can submit your designs by filling out the On-campus Marketing Approval Submission Form for approval before anything is printed. This saves you time and money. 

Below is a list of all the pre-approved marketing media that you can use on the BYU-Idaho campus. Each one includes a step-by-step guide to producing and receives approval for the respective option. If you have questions, you can always contact the Marketing Assistants at 208-496-3110 or branding@byui.edu.

Note: If you are an IBC company, please contact a Marketing Assistant for specific directions.

Banners

Flexible, weatherproof signs for display that are 30x60 or 30x72 and are placed inside at a booth or outside on approved frames. May also be placed directly outside the sponsoring office.

  1. Download the Banner template.
  2. Download your organization's logo and place it in the respective spot on the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your banner.
    2. How many banners you are planning to print.
    3. Where and when those banners will be placed.
  5. Once you have your approval, you can print the banners and purchase a display stand. Banners do not need a digital stamp.

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Brochures

Tri-fold or double-fold handout providing information about a department or society.

  1. Download the Brochure template 
  2. Download your organization's logo and place it in the reserved spot located in the black bar in the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your brochure.
    2. How many brochures you are planning to print.
  5. Use the brochures until your current print order is used and submit them again for approval before printing more. This allows us to coordinate any updates to the Branding & Marketing requirements.

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Campus Wide Email

University Communications sends a weekly email to students and another to faculty. The three different categories include; Notices, Advisories, and The Feed. Each office can send out one message per a week (for Tuesday or Thursday emails). Information you would like to include must be submitted by 5:00 p.m. on the day prior to being included in an email.

  1. Write a headline that is up to 60 characters (including spaces) and two lines of text up to 200 characters (including spaces). You may also include a URL that the message will link to from the email. This URL must be to a webpage on the BYU-Idaho website.
  2. Send all of this information to newsdesk@byui.edu. All requests must be submitted to this email before 5:00 p.m. on the day prior to being included in an email. Please visit this page for detailed information.

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Flyers/Handbills

Small, printed flyers and handbills may be used as promotional handouts that are handed out at booths in the MC, distributed via mail, or placed on a department countertops for people to take.

  1. Download the flyer template 
  2. Download your organization's logo and place it in the reserved spot located in the black bar in the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your flyer
    2. How many flyers you are planning to print.
    3. Schedule and location of booth.
  5. When you receive an email stating that your design is approved, you can print out the flyer. Flyers do not need a digital or physical stamp.

This type of media is meant for distribution at events, booths, and as internal or external methods of communication for your office/department. Note: Please be sure that you're only distributing them in person, and only in the MC. Do not leave stacks of flyers around campus. If you are going to place flyers in any campus office, please obtain permission to do so from that office prior to placement.

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Kiosks

Kiosks are 43.75" x 45" posters placed in outdoor weather-protected locations that are in a three-sided covered stand. There are four locations on campus: the Hinckley, BYU-I Center, Hart, and the Snow building.

  1. Download the kiosk template.
  2. Download your organization's logo and place it in the respective spot on the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your kiosk poster
    2. How many kiosk posters you are planning to print.
    3. Requested dates and locations. Note: Remember, we have a two-week policy for Kiosks. Kiosks are posted for two weeks, and taken down for one week before going up again. If you wish to have your Kiosk poster up for an extended time, please contact our office. 
  5. Once you have your approval, you can print the kiosk posters.
  6. You will then take them to the Branding & Marketing Assistants at 362 Biddulph Hall-they will put them up for you. Please bring your Kiosk posters a week in advance from the first display date. Note: Any kiosk posters with expired dates are thrown away at the end of their display time. If you would like to keep the poster, be sure to contact the Branding & Marketing Assistants before the day that your kiosk is to be taken down.

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Outdoor Signs/Ground Signs/Walk-Along Signs/Lawn Signs

Weatherproof signs with a wire-frame that are placed around campus on a temporary basis.

  1. Download the Posters template 
  2. Download your organization's logo and place it in the respective spot on the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your outdoor sign
    2. How many outdoor signs you are planning to print
    3. Planned locations please indicate where you will be placing the posters by the outside building location (EX: Outside the Hart, Outside the Taylor, Outside the Snow, etc.) Note: Remember, the responsibility of placing and taking down the lawn signs is yours. Place only the number of signs that you are willing to collect after the approved time expires.Signs placed during the winter are difficult to remove and alternate channels will be recommended.
  5. Place media in designated locations.

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Oversized Posters/MC Posters

Oversized posters are the 22x28 posters in the MC in the frames with rounded fronts.

  1. Download the oversized poster template.
  2. Download your organization's logo and place it in the respective spot on the template
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your oversized poster
    2. How many oversized posters you are planning to print.
    3. Requested dates and locations. Note: Remember, we have a two-week policy for oversized posters. Oversized posters are posted for two weeks, and taken down for one week before going up again. If you wish to have your oversized poster up for an extended time, please contact our office. 
  5. Once you have your approval, you can print the kiosk posters.
  6. When you receive an email stating that your design is approved and your poster has been scheduled in an MC spot, you will print that email and bring it to the MC Info Desk with your printed media for placement. Oversized posters do not need a digital or physical stamp.

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Posters

Posters are a common medium for campus promotion. Posters are 11x17 or 13x20 and are hung on the walls in buildings across campus in pre-approved locations. 

  1. Download the poster template
  2. Download your organization's logo and place it in the respective spot on the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your poster
    2. How many posters you are planning to print.
    3. Where you will be placing them. (For Academic Buildings, please list the buildings that you plan to place you posters.)
  5. Once you have your approval, you can print out the posters. You will then bring them to 362 Biddulph Hall, where the Branding & Marketing Assistants will stamp them. If you have requested the digital stamp, you can skip this step.
  6. Place media in any of the designated locations.
    • Austin: First floor bulletin board and poster rails.
    • Benson: Poster rails on first and second floors.  Bulletin board on second floor.
    • Clarke: Bulletin boards on all three floors.
    • Hart: Poster rails on second floor only. Bulletin board in east hall, second floor.
    • Kimball: Poster rails on first and second floors, south end of building. To use Kimball bulletin boards  requires permission from the adjacent offices.
    • Kirkham: Bulletin boards at south entrance, first and second floor in west hallway.
    • Manwaring Center: Bulletin boards on Mall Level.
    • McKay: Requires approval of the library  administrative office.
    • Ricks: Poster rails on all floors. To use Rick's bulletin boards requires permission from the adjacent offices.
    • Romney: Poster rails on all three floors. Some open bulletin boards on first and second floors.
    • Smith: Poster rails on all floors. To use Smith bulletin boards requires permission from the adjacent offices.
    • Snow: Poster rails in halls on first and second floors. To use Snow bulletin boards requires permission from the adjacent offices.
    • Spori: Rails are reserved for artwork. Bulletin boards in south entrance and stairways.
    • Taylor: Poster rails in first floor halls only. 

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Table Tents

Table tents are advertisements displayed three dimensionally on tables and counters.

  1. Download the table tents template 
  2. Download your organization's logo and place it in the respective spot on the template.
  3. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  4. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. PDF file of your table tent
    2. How many table tents you are planning to print.
    3. Where you will be placing them. (For Academic Buildings, please list the buildings that you plan to place you posters.)
  5. Once you have your approval, you can print out the table tents. You will then bring them to 362 Biddulph Hall, where the Branding & Marketing Assistants will stamp them. If you have requested the digital stamp, you can skip this step.
  6. Place media in designated locations. Table tents are only allowed in the common areas of buildings. The limit is one table tent per table. In addition, The Crossroads in the Manwaring Center (MC) currently limits table tents to 15 per departmental campaign; these table tents also need a sticker from the information desk to be displayed in The Crossroads.

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Web Ads/My.byui Ads

Campus message ads are the digitals ads that employees and students see on my.byui.edu, audience and department web pages open for events and other announcements.

  1. Download the my.byui ad template and pay attention to the details outlined on that page about how to design a my.byui ad.
  2. Design your media using the template provided and submit your final item as a PDF to Branding & Marketing for approval. Use the On-campus Marketing Approval Submission Form to submit your material.
  3. A Branding & Marketing Assistant will email you back within 2 business days. Please include the the following information in your submission:
    1. A PSD or JPG file of your web ad.
    2. The web address that audiences visit when they click on your ad for more information (Note: This is essential to a web ad. We cannot post a web ad if there is not an official sponsered web page connected to it.)
    3. Target Audience (Students, Employees, Faculty, Online Students, Online Faculty, Everyone, or Prospective Students.)
    4. Dates and Track that you would like to have the web ad on.
  4. When you receive an email stating that your design is approved, the web ad will be posted.
  • Note: we have a two-week policy for web ads. A web ad can be up for two weeks with three consecutive days. After the two weeks the web ad must be down for one week. If you wish to have your web ad up for an extended time, please resend us the web ad with the url link and the new request days after the one week has passed. We have two tracks to choose from: Monday, Wednesday, Friday and Tuesday, Thursday, Saturday. If you do not include the above information, the Branding & Marketing Assistants will make assumptions based on your web ad's information, which could potentially be incorrect.

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Other Marketing Options

  • The school newspaper, the Scroll, sells advertising space in the paper. You can call 208-496-3730 or email scrollads@byui.edu for more information.
  • The BYU-Idaho Calendar is a great place to post events and subscribe to types of events you are interested in attending.  Events dynamically feed from the database maintained by the Scheduling Office. Add interest to your events by providing a description and image; visit the Calendar Image page to download the template. Call 208-496-3120 or email scheduling@byui.edu for more information.
  • If you have an idea that is different from the above options, contact the Branding & Marketing Office to propose it. If it is significantly different it may need to be approved by Communication Council, which could take several weeks.
  • Oversized posters on easels can only be used during events to specify the location of activities or classes (for example, right at the entrance to the room where the event is going on). They cannot be used for marketing across campus.

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If you have any questions about the above marketing options, please feel free to contact the Branding & Marketing Office at 208-496-3110 or branding@byui.edu.