| COMM 100 Introduction To Communication Major and Professions |
(1:1:0)
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| Prerequisite: Declared Communication major. |
| This course gives the background and future of the different areas of study found in the Communication Department. Practicum options are discussed as well as general advising, interviewing skills, and resume planning. |
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| COMM 102 Public Speaking |
(3:3:0)
|
| Fullfills GE Basic Skills requirement. |
| Study and practice of informative and persuasive public speaking, public self-confidence, message structure, presentation strategies and audience adaptation. Practical approach to communication skills needed for success in professional settings, including interviews, proposals and presentations, conducting and moderating meetings, and use of visual media to enhance presentations. |
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| COMM 111 Writing for Communication Careers |
(3:2:1)
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| Fullfills GE Reading & Writing requirement. |
| Analysis of audience, purpose, and context; selection and use of appropriate voice, structure and techniques for effective written communication for mass audiences and other applications. |
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| COMM 130 Visual Media |
(3:3:0)
|
| Prerequisite: Communication major or minor or consent of Instructor. |
| Principles of visual communication and typography are learned and reinforced through a series of projects requiring the use of digital graphics and digital layout tools. Although projects are print-based, principles and skills have broad application in all forms of visual media. |
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| COMM 140 Mass Media and Society |
(3:3:0)
|
| Prerequisite: Communication major or minor or consent of Instructor. |
| Surveys historical and contemporary mass media and explores their current issues, with particular emphasis on societal impacts of and on the media. |
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| COMM 150 Interpersonal Theory and Practice |
(3:3:0)
|
| Fullfills GE Basic Skills requirement. |
| Examines basic elements and theory of human communication in a practical, relevant setting. Explores varied facets of interpersonal process, with emphasis on improving communication skills. |
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| COMM 230 Introduction to Advertising |
(3:3:0)
|
| Prerequisite: COMM 111, B 220, 300 level English writing class or consent of Instructor. |
| Covers fundamentals of business advertising and promotion, exploring how advertising can be integrated with other elements of the communication mix. Discusses diverse careers in advertising and provides opportunity to create ads for products, using various media. |
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| COMM 231A Basic Advertising Skills: Creative Development |
(1:1:0)
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| Prerequisite: B 301, 321, 341, 361 with C- or higher and acceptance to Business Management Integrated Emphasis program. Apply online on the Business Management homepage. Must contact Business Dept. |
| For non-communication majors. The student will learn how to develop creative concepts that accomplish advertising objectives and convey brand positions to the target audience through various media.
This course is part of the Business Management Integrated Emphasis program. Students must apply for the program via the Business Management homepage. If they are accepted to the program, the department will register the student for the class. |
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| COMM 231B Basic Advertising Skills: Media Strategy |
(1:1:0)
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| Prerequisite: B 301, 321, 341, 361 with C- or higher and acceptance to Business Management Integrated Emphasis program. Apply online on the Business Management homepage. Must contact Business Department. |
| For non-communication majors. The students will learn how to develop media strategy and a basic media plan for products and services given advertising objectives, creative considerations, target audience and budget levels.
This course is part of the Business Management Integrated Emphasis program. Students must apply for the program via the Business Management homepage. If they are accepted to the program, the department will register the student for the class. |
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| COMM 235 Introduction to Public Relations |
(3:3:0)
|
| Prerequisite: Comm 111, B 220, or 300-level English writing class. |
| Explores the history, philosophy, and practices of public relations in business, government, education and other organizations. |
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| COMM 240 Introduction to Journalism |
(3:3:0)
|
| Prerequisite: COMM 111 or consent of Instructor. |
| History of American journalism; orientation to print journalism careers; information-gathering strategies and techniques, including human source, library, database and Internet searching; proper use of varied source and data information; interviewing and reporting techniques. Introduction to beat reporting and the values that undergird journalism in American society. |
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| COMM 250 Introduction to Organizational Communication |
(3:3:0)
|
| Prerequisite: COMM 150 |
| Analysis of communication principles and practices in organizations from a theoretical perspective, methods to improve communication practices and review of career opportunities in the field. |
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| COMM 260 Introduction to Broadcasting |
(3:3:0)
|
| Prerequisite: Commm 111, or 300-level English writing course. For Broadcasting emphasis majors or minors, or consent of Instructor. |
| Orientation to radio, television and other electronic media careers. Hands-on and interactive lab assignments provide introduction to basic radio and television production techniques. |
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| COMM 265 Beginning Television Production |
(3:2:3)
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| Prerequisite: COMM 260, or consent of Instructor. Concurrent registration with COMM 260 permissible. |
| Study and practice of television production techniques, with particular emphasis on news and commercial material. Involves operation of equipment as well as performance opportunities. |
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| COMM 270 Media Management |
(3:3:0)
|
| Prerequisite: COMM 140 |
| Explores the nature of media firms and how they are led and managed. Introduces basic management concepts and business principles. |
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| COMM 297R Communication Practicum I |
(1:0:1)
|
| Prerequisite: COMM 100. Communication major or minor or consent of Instructor. |
| General preparatory practicums for students who have not decided on an emphasis. Prepares students for work with department's media and communication organizations. |
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| COMM 307 Media Law & Ethics |
(3:3:0)
|
| Prerequisite: COMM 111 or COMM 140. |
| Course surveys theories and cases on free speech and free press in Anglo-American society; examines significant ethics principles and moral/ethical issues confronting media professionals and organizations. |
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| COMM 310 Creating Online Media |
(3:3:0)
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| Prerequisite: COMM 130 or consent of instructor
|
| Technical, contextual and communication-directed introduction to user-centered web design and production. Training in creating web pages, designing graphics and writing copy for online distribution. Overview of the history, current function and future possibilities of the web. |
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| COMM 313 Multimedia Production |
(3:3:0)
|
| Prerequisite: COMM 130 or consent of Instructor. |
| Introduction to the process, principles, challenges, skills and tools needed for successful multimedia production, focusing on media convergence in web formats. Those media of primary interest include photography, writing, sound, animation and video. The primary authoring environment used in the class will be Macromedia Flash, chosen for its ability to bring multiple communication channels together. Basic computer programming will be used to explore the challenges of human-computer interaction and multimedia extensibility. Students of diverse backgrounds and talents are encouraged to work together to contribute and deepen their individual expertise and to add breadth to their knowledge of other areas. |
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| COMM 316 Photojournalism |
(3:3:0)
|
| Prerequisite: Must supply own digital camera. |
| Examines functions of pictures in the print and online media, how to maximize their effectiveness, and provides experience in picture taking and digital enhancement procedures. Students must supply their own digital cameras. |
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| COMM 330 Advertising Copywriting |
(3:3:0)
|
| Prerequisite: COMM 230 |
| Examines and provides practice of how advertisers must condense all that can be said about a product into a few, pertinent, succinct, compelling points. Studies historic cases of advertising copywriting issues and challenges confronting business, government, education, for-profit and not-for-profit entities. The responsibilities of an account planner will also be examined. |
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| COMM 335 Public Relations Writing and Production |
(3:2:1)
|
| Prerequisite: COMM 111 and COMM 235 |
| Emphasis is on developing the understanding, skills and discipline needed to produce professional-caliber public relations work. |
| |
| COMM 337 Media Research Methods |
(3:3:0)
|
| Prerequisite: COMM 230 or COMM 235. |
| Development and design of comprehensive research programs for advertising, public relations, and journalism professionals, including data sources, design of questionnaires, data collection, field investigation, audience analysis (including focus groups) and surveying, and content analysis. Basic statistical fuctions will be explained and utilized. |
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| COMM 338 Media Strategy and Planning |
(3:3:0)
|
| Prerequisite: Comm 230 or Comm 235 & COMM 337 |
| Students learn how to strategically plan communication campaigns and how to use media to effectively accomplish and implement objectives, strategies and tactics. Understanding basic communication research is a prerequisite. |
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| COMM 340 Advanced Media Writing |
(3:3:0)
|
| Prerequisite: COMM 111 |
| Analysis of audience, development of style and additional instruction in journalistic modes of writing with an aim toward sharpening writing ability and technique beyond basic skills taught in Writing for Communication Careers, COMM 111. |
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| COMM 342 Editing for Print Media |
(3:3:0)
|
| Prerequisite: COMM 240 or a 300-level English course |
| Principles of improving written copy, including sentence structure, agreement, case, voice, punctuation, spelling, clarity, conciseness, coherence, accuracy, sensitivity and style. Both micro- and macro-editing of copy will be considered. |
| |
| COMM 347 Publication Design |
(3:3:0)
|
| Prerequisite: COMM 130 & Comm 240
|
| Theory and practice of modern publication design, including fundamentals and terminology; typography; photos, art and graphics; story and page design; sidebars and special effects. Projects will include designing and producing print and online advertising, a newsletter, and magazine and newspaper editorial products. |
| |
| COMM 350 Group Dynamics |
(3:3:0)
|
| Prerequisite: COMM 150 or permission of Instructor. |
| Analysis of theory and practice of human communication in a small group setting, focusing on leadership, participation and evaluation, with emphasis in group norms, roles, cohesion and conflict. |
| |
| COMM 352 Persuasion |
(3:3:0)
|
| Prerequisite: COMM 102 |
| Study and application of the principles of attitude change through persuasion. Examination of historical and contemporary theories of the persuasive process, applied through classroom presentations by students. |
| |
| COMM 360 Broadcast Reporting and Announcing |
(3:3:0)
|
| Prerequisite: COMM 260 & COMM 265 |
| Introduces students to announcing techniques, including news reading and voice diction. Principles and techniques of news and information gathering, interviewing, writing and visual storytelling for the electronic media. Use of electronic audio and video equipment for producing news stories and other broadcast materials. This class is needed to qualify for production or tape-to-on-air work for KBYI, KBYR or the BYU-I television station. |
| |
| COMM 365 Television News and Program Producing |
(3:2:0)
|
| Prerequisite: COMM 360 or consent of Instructor. |
| Instruction and practical experience in effective production of television newscasts and other types of programs. Prepares students to serve as producers for the university's cable television programming. |
| |
| COMM 397R Communication Practicum II |
(1:0:0)
|
| Prerequisite: Communication major or minor or consent of Instructor. |
| Hands-on experience in the department's media and communication organizations, with separate sections for each of the following: forensics, radio stations, cable television operation, campus newspaper, CD/DVD yearbook, advertising agency, online production staff, public relations agency, organizational communication consulting firm and other specialized offerings. |
| |
| COMM 430 Advertising Concepting |
(3:3:0)
|
| Prerequisite: COMM 330 and COMM 338 |
| Explores problem solving, targeting diverse markets, assessing competition, planning strategy and writing for all major media types. Attention will be placed on the creative person, then on strategy and problem solving, copywriting, design and layout to create winning advertising. |
| |
| COMM 435 Public Relations Campaigns |
(3:3:0)
|
| Prerequisite: COMM 235, COMM 335, COMM 337 and COMM 338. Consent of instructor.
|
| A capstone experience designed to pull together and draw upon all academic learning and experiences related to public relations. |
| |
| COMM 440 Specialized Reporting and Research |
(3:3:0)
|
| Prerequisite: COMM 240 or permission of Instructor. |
| Computer-assisted reporting, development of information sources, investigative and other advanced journalistic reporting and research techniques. Focuses especially on federal government reporting techniques including freedom of information, campaign finance, and governmental watchdog agencies like the GAO. |
| |
| COMM 450 Conflict Management |
(3:3:0)
|
| Prerequisite: COMM 150. COMM 250 recommended. |
| Examines the theories and dynamics of conflict styles in a variety of contexts. Topics include conflict management strategies, negotiation, third party intervention, and relevant settings for conflict such as workplace, families and interpersonal relationships. |
| |
| COMM 455 Organizational Consulting |
(3:3:0)
|
| Prerequisite: COMM 250, COMM 350, and COMM 450 or concurrently enrolled. |
| Students will comprise an actual, functioning organizational consulting firm, working in teams with clients and offering services ranging from training and development to organizational communication audits. |
| |
| COMM 460 Documentary and Corporate Video Production |
(3:2:0)
|
| Prerequisite: Comm 360 or COMM 365. This course cannot be taken earlier than the second semester of the junior year. |
| Theories and techniques of documentary and corporate video production, including budgeting, script writing, shooting and post-production. Students will be required to produce broadcast-quality projects in the course. |
| |
| COMM 490 Directed Studies/Projects |
(1-2:0:0)
|
| Prerequisite: Senior standing or permission of Instructor. Students complete individual major projectss or research in communication under the supervision of a department faculty member.
|
| Students complete individual major projects or research in Communication, under the supervision of a department faculty member. |
| |
| COMM 497R Special Topics Practicum |
(1:0:0)
|
| Prerequisite: COMM 100 or consent of Instructor. |
| Practicums designed to enhance student knowledge, skills, and abilities in such ways as a professional speaker series, internship and career application/portfolio preparation, leadership training, and specific software application instruction. |
| |
| COMM 498R Communication Internship |
(1-3:0:0)
|
| Prerequisite: Completion of Communication core and entry-level area of study course. Proposed internship must be approved by designated department faculty member before registering.
|
| Extended or full-time experience in a professional media or communication organization or position. |
| |
| COMM 499 Senior Seminar: Current Events and Issues in Communication |
(2:0:0)
|
| Prerequisite: Senior standing. |
| Case-based, event-driven, integrative consideration of contemporary Communication happenings and issues, with students coming together from the various areas of study to conduct discussions and prepare presentations from their respective perspectives. |
| |
| SIGN 101 American Sign Language I |
(3:3:0)
|
| Prerequisite: Beginning students. |
| Development of basic conversational-level skills, general overview of the deaf culture and current issues of interest to the deaf community. |
| |
| SIGN 102 American Sign Language II |
(3:3:0)
|
| Prerequisite: SIGN 101 or consent of Instructor. |
| Continuation of SIGN 101. Teaches increased conversational skills and further knowledge of culture of the deaf. |
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