Capstone Descriptions

Required Capstone

499A - Business Strategy Capstone

(Brother Bruce Kusch)

This capstone is generally accepted by graduate/MBA programs

ALL Business Management students are required to take this capstone -

Students will form integrated teams to solve strategic business cases and execute a major project. Cases will cover these areas: Establishing company direction, industry and competitive analysis, evaluating company resources and capabilities, establishing a competitive advantage, competing globally, new business models, corporate culture and leadership. Teams will be balanced to force each participant into an active role in their area of expertise. The class will utilize a textbook as a resource, but primary evaluation will come from written and oral case solutions and a team project, rather than examinations. Hands-on experience will assist in crafting a business strategy and problem-solving, reasoning carefully about strategic options, using both qualitative and quantitative "what-if" analysis to evaluate action alternatives, and making sound business decisions.