Booths

This page refers to on-campus marketing. For off-campus marketing, please refer to the Off-Campus Branding  Guidelines

Two students at a booth with flyers.

Recommendations

Booths can contribute to the brand identity of BYU-Idaho, but they are more closely associated with the program or organization that they are produced for.  Booths should therefore defer to that organization to comply with their message. Fliers and booths are intended to go hand-in-hand. Have a well-defined promotional plan before setting up your booth.

Contact the Scheduling Office: 208-496-3120.

Determine what your message is, the best way to communicate it, and what action you desire when others receive the message. 
 


Description:

Host your own station to promote an event or to sell products.

Strengths:

  • Booths can be used to inform passersby about events, announcements, or products.
  • Booths allow for a promoter to immediately register their audience's reaction and make judgments about whether or not their current channels are working.

Challenges:

  • Booths can only be set up in predetermined locations.
  • Passersby can become overwhelmed and overlook your booth due to the businesses/other booths that populate this area.

Estimated Cost (verify prices with vendor before ordering):

  • Free

Refer to University Mission and Guideline Library when creating your media in order to inspire, inform, or invite others.


Design your booth to attract a moving audience. Banners, fliers, and brochures are encouraged to be at each booth. Animals are prohibited at booths. Music can be played at booths as long as the volume is not distracting to a learning environment in any way.

Get the approval or verification that your marketing materials meet the guidelines and policies of the University to move forward.


Contact the Scheduling Office for scheduling information at 208-496-3120.

Print or export your media, and distribute your message through official BYU-Idaho marketing channels.


Set up your booth in the scheduled location at the scheduled time.

Examples

Students handing out flyers to other students from behind a booth.
Three students at a booth preparing material.
Student writing on a flyer at a booth with a bowl of candy in the foreground.

IBC Guidelines

Follow these specific guidelines in addition to those above.

  • You will operate out of your official IBC location. Additional location reservations can be made through the Scheduling Office: (208) 496-3120.
  • Costumes/mascots cannot have the face covered and must remain at booth.